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Written by a leading scholar of public diplomacy, Boundary Spanners of Humanity introduces a pan-human vision of communication that can revolutionize how we collaborate to solve global problems. Never before has humanity enjoyed better technological capabilities for interconnection than today. Ironically, rather than benefiting from the global pool of human resources and intellectual wealth to solve shared problems, nations are experiencing public discord and global divisions. Boundary Spanners of Humanity tackles the challenge of how to enhance global collaboration by introducing three pan-human logics of human communication and public diplomacy that can transform how we view diversity in an interconnected world. R.S. Zaharna begins by asking why the very tools needed for global collaboration-communication and public diplomacy-are undermining our efforts to work together. Her research reveals how contemporary communication is based on a nineteenth-century mindset of separateness that divided people into mutually exclusive cultural and national categories. That mindset reinforces human divisions and erodes global collaboration. In a radical break from conventional models, Zaharna introduces a vision of humanity-centered public diplomacy featuring three complementary logics of communication. Zaharna's innovative approach stems from decade-long, interdisciplinary research that spans from ancient cosmologies to emerging neurobiology. She draws on a rich array of global examples from ancient and indigenous precolonial diplomacies to spontaneous online communication during the Covid-19 pandemic to provide insights into overlooked aspects of emotion, empathy, spirituality, and synchrony in how nations and people communicate in the global arena. Ambitiously conceived, this book will bring a new, global understanding of how to conduct public diplomacy for the world's boundary spanners-those who would find commonality among our many divisions-and collaborate on humanity's shared global problems.
R.S. Zaharna is Professor of Communication at the American University in Washington, DC, and Faculty Fellow with the Center on Public Diplomacy, University of Southern California.
ContentsAcknowledgments IntroductionCall to the Boundary SpannersWicked Problems, Synergistic Problem SolvingEvolutionary Human Capacity to CooperateFrom Mindset of SeparatenessTo Mindset of ConnectivityCall to the Boundary SpannersOverview Chapter 1 All Thumbs at CommunicationMore Global Mis-communicationPublic Diplomacy WindowHidden Communication TemplateBreaking out of AssumptionsThree Logics of CommunicationFor the Boundary Spanners: Beyond All ThumbsSummary Chapter 2 A World of Relations, World of CommunicationStudying the Other: Intercultural CommunicationOverlooking the Self, Creating the OtherLens of RelationalismIndividualismIndividualityRelationalityA World of Relations and CommunicationFor the Boundary SpannersSummary Chapter 3Individual Logic - Aristotle's LegacyAristotle's Legacy of PersuasionThe CommunicatorWinning Hearts and MindsFor the Boundary SpannersSummary Chapter 4Relational Logic - A Royal Bond of BrotherhoodAmarna Diplomacy: Cultivating Relational BondsThe BondStrengthening Ties that BindFor the Boundary SpannersSummary Chapter 5Holistic Logic - Cosmic CirclesCosmic Circles: Connecting the UniverseAn Indivisible WholeHarmony of the WholeFor the Boundary SpannersSummary Chapter 6Enhancing Collaboration - Speech, Emotion and SynchronyGlobalizing through BlendingIndividual Logic: Power of SpeechEnhancing Collaboration thru StorytellingRelational Logic - Power of EmotionEnhancing Collaboration through EmpathyHolistic Logic - Power of SynchronyEnhancing Collaboration through PlaySummary Conclusion Boundary Spanning Agenda for Global CollaborationHumanity-level PerspectiveProficiency across the LogicsBlending the LogicsMoving Cooperation to Collaboration Search for Commonality Functions of Humanity-centered Diplomacies Bibliography
We are living in an age where our problems are much more effectively globalized than our solutions. Zaharna's new book provides a sensitive, authoritative, and eminently practical route out of this growing dilemma: a more culturally-aware approach to communications and diplomacy. It would be a wonderful thing if this book became required reading for the coming generations of diplomats and politicians, as well as scholars and students. It certainly deserves it.