Transformation of Political Communication

RALPH NEGRINE is Professor of Political Communication in the Department of Journalism Studies at the University of Sheffield. His many publications include 'Parliament and the Media', 'The Communication of Politics' and 'T.V. and the Press since 1945'.

• IntroductionThe Transformation and Professionalization of Political Communication: what does it mean?Media and Politics: how and why political parties communicate politicsTheTransformation of Political Parties organizational change and communication technologiesThe Transformation of Political Parties organizational change and professional advisers in the communication of politicsPolitical Actors: transforming practicesTransforming Government CommunicationThe Transformation of Political Communication: the global contextThe Internet: transforming political communication?Conclusion: the transformation and professionalization of communication and its impact on politicsBibliography.

"I have no hesitation in recommending what is a thoughtful, reflective book from this leading international authority on the subject." - Dominic Wring, Senior Lecturer in Communication and Media Studies, Loughborough University, UK