Strategic Management

Häftad, Engelska, 1979

Av H. Igor Ansoff, H Igor Ansoff

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This book is the founding work on Strategic Management, a concept that lies at the core of modern business. It has a focus upon the behaviour of complex organizations in turbulent environments and upon what determines success. The book is a ground-breaking approach to modelling strategic capability and strategic choice that has influenced an entire generation of managers and strategists. It remains a key work on strategy.

Produktinformation

  • Utgivningsdatum1979-01-01
  • Mått140 x 216 x 14 mm
  • Vikt318 g
  • FormatHäftad
  • SpråkEngelska
  • Antal sidor236
  • Upplaga1979
  • FörlagPalgrave Macmillan
  • ISBN9781349029730