Spetsifika radiokommunikatsii

Monografiya predstavlyaet soboy sistemnoe issledovanie prirody, osobennostey i funktsionirovaniya elektronnoy massovoy kommunikatsii - radioveshchaniya, spetsifiki obshcheniya so slushatelyami. Ponimanie sushchnosti kommunikatsii v knige baziruetsya na dannykh genetiki, na rassmotrenii evolyutsionnogo puti razvitiya zhiznenno-vazhnykh svyazey - ot biologicheskikh istokov kontaktov zhivogo veshchestva so sredoy - do elektronnykh mass-media. V osnove analiza lezhat ontologicheskie, filosofskie i psikholingvisticheskie podkhody k izucheniyu spetsifiki rechevogo obshcheniya v efire. Avtor polemiziruet s M.Maklyuenom, G.Andersom, A.Molem i drugimi zarubezhnymi issledovatelyami SMK, rassmatrivayushchimi massovye kommunikatsii lish' kak kanaly svyazi, matritsu, signal... Stanovlenie radioveshchaniya izucheno v kontekste poyavleniya fotografii, zvukozapisi, telefona, telegrafa, kino... Mnogie problemy sovremennogo veshchaniya rassmatrivayutsya kompleksno, v sisteme vzaimosvyazey sredstv massovykh kommunikatsiy: pressy, televideniya, Interneta... Kniga prednaznachena spetsialistam po SMK, prepodavatelyam, aspirantam i studentam, a takzhe vsem tem, kto interesuetsya slozhneyshimi protsessami vzaimodeystviya cheloveka, obshchestva, vlasti i massovykh kommunikatsiy.