&8220;Ridzi provides a deeply grounded and richly detailed view of the many activities that have produced a new U.S. welfare regime. His focus on implementation gives fresh insight into the complex interplay of local and extra-local forces. - Marjorie DeVault,editor of People at Work &9220;In this fascinating study, Ridzi deftly explores how 'work-first' came to dominate welfare policy and how this neoliberal ideology contours the interactions between welfare staff and their clients. Selling Welfare Reform is a must-read for all those interested in contemporary welfare reform. - Nancy Naples,co-editor of The Sexuality of Migration