Public House and Beverage Management
Häftad, Engelska, 2000
1 069 kr
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'Public House & Beverage Management' provides students with a practical guide to the management aspects of the licensed trade industry.'Public House & Beverage Management' introduces students to:* Key players* Variations in service offer* Types of management arrangement (managed, leased, tenanted, franchise, freehouse)* Customers and segments* Labour markets and employees* Key elements in the business units* Retailing skills.The combined experiences of the authors are reflected in the text, as between them they have a vast range of experience as: publican, hotelier, chef and sommelier. Enhanced by this is their teaching and research covering food service, cellar management, marketing and wines and spirit education.
Produktinformation
- Utgivningsdatum2000-08-14
- Mått189 x 246 x 13 mm
- Vikt440 g
- FormatHäftad
- SpråkEngelska
- Antal sidor236
- FörlagTaylor & Francis Ltd
- ISBN9780750646789
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