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This innovative Handbook draws together and reflects on the specific methodological challenges that an international business scholar is likely to face when undertaking a qualitative research project. With a practical, hands-on approach to methodological debates, the Handbook raises concerns specific to international business scholars. Covering the entire life cycle of a research project from its philosophical underpinnings to publication hurdles, the book explores existing practices and gives voice to multiple, even contrasting perspectives. This invaluable source of experiential knowledge, as well as conceptual understanding, has been achieved by a truly international authorship. Including fascinating vignettes written by senior academics, the result is a guide that will be indispensable. Capturing the experiences and practices of qualitative researchers, the Handbook of Qualitative Research Methods for International Business should be on the bookshelves of students and scholars of IB, researchers in international management and marketing, and teachers of cross-cultural and IB research methods.
Edited by Rebecca Piekkari, Marcus Wallenberg Chair of International Business, Department of Management Studies, Aalto University, School of Business, Finland and Catherine Welch, Chair of Strategic Management, Trinity College Dublin, Ireland
Contents:Vignette: Observations from a Lifetime of InterviewingJean J. BoddewynForewordPeter J. BuckleyVignette: Interviews: A Key Data Source in International Business ResearchArvind ParkhePART I: TRENDS AND PROSPECTS IN INTERNATIONAL BUSINESS RESEARCHVignette: Theory is not RealityJan Johanson1. Qualitative Research Methods in International Business: The State of the ArtRebecca Marschan-Piekkari and Catherine Welch2. Empirical Research in International Management: A Critique and Future AgendaRichard B. Peterson3. Towards a Postcolonial Research Paradigm in International Business and Comparative ManagementRobert Westwood4. Hermeneutic Methodology and International Business Research Niels G. NoorderhavenPART II: CASE STUDY RESEARCHVignette: The Many Skills of the Case ResearcherRobert W. Scapens5. Designing and Conducting Case Studies in International Business ResearchPervez Ghauri6. The Architecture of Multiple Case Study Research in International Business Pieter Pauwels and Paul Matthyssens7. The Role of Negative Personal Experiences in Cross-cultural Case Study Research: Failure or Opportunity?Karen Grisar-Kassé8. First Put in the Sugar, Then the Eggs . . . Or the Other Way Round? Mixing Methods in International Business Research Leila Hurmerinta-Peltomäki and Niina NummelaPART III: INTERVIEWING IN INTERNATIONAL BUSINESS RESEARCHVignette: Getting the Ear of the MinisterHenry Wai-chung Yeung9. Interview Studies in International Business Research John D. Daniels and Mark V. Cannice10. Improvisation and Adaptation in International Business Research Interviews Ian Wilkinson and Louise Young11. Language and Languages in Cross-cultural InterviewingRebecca Marschan-Piekkari and Cristina Reis 12. Interviewing in the Multinational Corporation: Challenges of the Organisational Context Rebecca Marschan-Piekkari, Catherine Welch, Heli Penttinen and Marja Tahvanainen13. The Interview in International Business Research: Problems We Would Rather Not Talk About Stuart Macdonald and Bo HellgrenPART IV: ALTERNATIVE METHODS AND METHODOLOGIESVignette: Seeing and Experiencing CultureMary Yoko Brannen14. The Ethnographic International Business Researcher: Misfit or Trailblazer?Malcolm Chapman, Hanna Gajewska-De Mattos and Christos Antoniou 15. The Relevance of Ethnography to International Business ResearchDiana Rosemary Sharpe16. Interpreting the International Firm: Going Beyond InterviewsHans De Geer, Tommy Borglund and Magnus Frostenson17. Critical Discourse Analysis as a Methodology for International Business StudiesEero Vaara and Janne TienariPART V: RESEARCHING OUTSIDE THE TRIADVignette: Eating Alone and Other ExperiencesRussell Belk18. Contextualising Fieldwork: Reflections on Conducting Research in Eastern EuropeSnejina Michailova19. Conducting Qualitative Research in Vietnam: Ethnography, Grounded Theory and Case Study Research Nancy K. Napier, Suzanne Hosley and Thang Van Nguyen 20. The Role of Culture in Conducting Trustworthy and Credible Qualitative Business Research in ChinaGiana M. Eckhardt21. An Outsider in IndiaElisabeth M. Wilson22. The Rhythms of Latin America: A Context and Guide for Qualitative ResearchVictoria JonesPART VI: FROM ANALYSIS TO PUBLICATIONVignette: Against Today’s Fashion: Experiences from the ‘Review Front’Dirk Matten23. Ensuring Validity in Qualitative International Business Research Poul Houman Andersen and Maria Anne Skaates24. Computer-assisted Qualitative Data Analysis: Application in an Export StudyValerie J. Lindsay25. Writing About Methods in Qualitative Research: Towards a More Transparent Approach Tatiana Zalan and Geoffrey Lewis26. ‘Writing it Up’: The Challenges of Representation in Qualitative Research Sara L. McGaughey27. Getting Published: The Last Great Hurdle?Denice E. Welch and Lawrence S. Welch28. Publishing Qualitative Research in International Business Julian BirkinshawVignette: Case Studies in Construction: Recollections of an Accidental ResearcherStewart R. CleggIndex
'This book is recommended for academic libraries supporting international business research, international business scholars involved in qualitative research projects, and international organizations with a need to conduct or understand qualitative business research.'