'a book that ought to be read by family as well as business historians, for it fulfils Popp's aim to achieve "a much fuller reintegration of" the spheres of family, religion, and business, as well as the role of emotions in these domains.' Joanne Bailey Muses on History 'This is a welcome addition to a new kind of business history that attempts to "re-humanize" our understanding of the economic decisions of families and firms in the past.' Family & Community History 'This highly innovative book is path-breaking for its rounded and perceptive insights into human behaviour in a nineteenth-century family business. This intimate history is impeccably researched, with a subtle combination of theory and history making for an engaging and highly stimulating book.' Mary Rose, Lancaster University Management School 'in this charming study [Popp] has succeeded in his aim of humanising business history, and the implications of his approach are profound' Reviews in History 'densely packed with a range of theoretical explorations and insights on the story of the Shaws and their network of contacts.' Business History Review