Häftad, Engelska, 2003

Competitive Advantage in SMEs

Organising for Innovation and Change

Av Jones, Tilley, Oswald Jones, Fiona Tilley

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Beskrivning

Competitive Advantage in SMEs draws on up-to-date empirical evidence to illustrate how SMEs can become more innovative through the introduction of new products and services. Discusses the effective and efficient use of information technology by broadening management skills and knowledge.

Produktinformation

Utgivningsdatum: 2003-04-09
Mått: 170 x 244 x 17 mm
Vikt: 539 g
Format: Häftad
Språk: Engelska
Antal sidor: 290
Förlag: John Wiley & Sons Inc
ISBN: 9780470843345

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Mer information

Oswald Jones is Professor of Innovation and Entrepreneurship at Manchester Metropolitan University. Fiona Tilley recently left Manchester Metropolitan University to join the School of the Environment at Leeds University as Lecturer in Environment and Business.

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