The Squeeze

The Squeeze is a novel that relates the fight for survival of a small, family-owned, Midwest manufacturer. Barely breaking even, Brookings Manufacturing is feeling the 'squeeze' even after five years of Lean implementation. Its new CEO, Adam Brookings, finds himself at a crossroads - sell the barely profitable business and leave the fate of his lifetime friends/co-workers to chance, move 200 manufacturing jobs overseas and substantially affect the local community, or try something new - and quick! The answers are found in applying the Triple Bottom Line to decision-making. See what happens to the employees, customers, suppliers, and even the bank when Brookings uses the Triple Bottom Line to sustain business.