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This book explores media planning, media buying and the advertising landscape in India. It provides a comprehensive look into the essential aspects of media strategies for brands and businesses to effectively reach their intended audiences and consumers.
- Format: Inbunden
- ISBN: 9781032499826
- Språk: Engelska
- Antal sidor: 420
- Utgivningsdatum: 2024-05-31
- Förlag: Taylor & Francis Ltd