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This book is about taking a theory, pricing, and translating it into an operational practice that can be used by a company on an everyday basis easily with maximum results. This book provides, in detail, all the steps and input required to build out a pricing strategy and function.
- Format: Inbunden
- ISBN: 9780230614604
- Språk: Engelska
- Antal sidor: 190
- Utgivningsdatum: 2010-01-29
- Förlag: Palgrave Macmillan