Joseph R. Gusfield is professor emeritus of sociology at the University of California, San Diego, USA. His books include Contested Meanings: The Construction of Alcohol Problems and Mass Society and Extremist Politics.

• 1. Introduction: Human Behavior as Performance Part 1: Rhetoric 2. The Double Plot in Institutions 3. The Literary Rhetoric of Science: Comedy and Pathos in Drinking-Driver Research 4. Two Genres of Sociology: A Literary Analysis of The American Occupational Structure and Tally's Corner 5. Sport as Story: Form and Content in Agonistic Games Part 2: Reflexivity 6. The Modernity of Social Movements: Public Roles and Private Parts 7. Social Movements and Social Change: Perspectives of Linearity and Fluidity 8. The Reflexivity of Social Movements: Collective Behavior and Mass Society Theory Revisited 9. The Social Construction of Tradition: An Interactionist View of Social Change Part 3: Symbolism 10. Secular Symbolism: Studies of Ritual, Ceremony, and the Symbolic Order in Modern Life 11. Nature's Body and the Metaphors of Food and Health 12. The Social Symbolism of Smoking and Health 13. The Social Meanings of Meals: Hierarchy and Equality in the American Potluck 14. Conclusion: Buddy, Can You Paradigm?: The Crisis of Theory in the Welfare State Index

Joseph R. Gusfield is professor emeritus of sociology at the University of California, San Diego, USA. His books include Contested Meanings: The Construction of Alcohol Problems and Mass Society and Extremist Politics.

• 1. Introduction: Human Behavior as Performance Part 1: Rhetoric 2. The Double Plot in Institutions 3. The Literary Rhetoric of Science: Comedy and Pathos in Drinking-Driver Research 4. Two Genres of Sociology: A Literary Analysis of The American Occupational Structure and Tally's Corner 5. Sport as Story: Form and Content in Agonistic Games Part 2: Reflexivity 6. The Modernity of Social Movements: Public Roles and Private Parts 7. Social Movements and Social Change: Perspectives of Linearity and Fluidity 8. The Reflexivity of Social Movements: Collective Behavior and Mass Society Theory Revisited 9. The Social Construction of Tradition: An Interactionist View of Social Change Part 3: Symbolism 10. Secular Symbolism: Studies of Ritual, Ceremony, and the Symbolic Order in Modern Life 11. Nature's Body and the Metaphors of Food and Health 12. The Social Symbolism of Smoking and Health 13. The Social Meanings of Meals: Hierarchy and Equality in the American Potluck 14. Conclusion: Buddy, Can You Paradigm?: The Crisis of Theory in the Welfare State Index

Joseph R. Gusfield is professor emeritus of sociology at the University of California, San Diego, USA. His books include Contested Meanings: The Construction of Alcohol Problems and Mass Society and Extremist Politics.

• 1. Introduction: Human Behavior as Performance Part 1: Rhetoric 2. The Double Plot in Institutions 3. The Literary Rhetoric of Science: Comedy and Pathos in Drinking-Driver Research 4. Two Genres of Sociology: A Literary Analysis of The American Occupational Structure and Tally's Corner 5. Sport as Story: Form and Content in Agonistic Games Part 2: Reflexivity 6. The Modernity of Social Movements: Public Roles and Private Parts 7. Social Movements and Social Change: Perspectives of Linearity and Fluidity 8. The Reflexivity of Social Movements: Collective Behavior and Mass Society Theory Revisited 9. The Social Construction of Tradition: An Interactionist View of Social Change Part 3: Symbolism 10. Secular Symbolism: Studies of Ritual, Ceremony, and the Symbolic Order in Modern Life 11. Nature's Body and the Metaphors of Food and Health 12. The Social Symbolism of Smoking and Health 13. The Social Meanings of Meals: Hierarchy and Equality in the American Potluck 14. Conclusion: Buddy, Can You Paradigm?: The Crisis of Theory in the Welfare State Index