bokomslag Managerial Economics
Psykologi & pedagogik

Managerial Economics

James McGuigan

Inbunden

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  • 750 sidor
  • 2013
By illustrating how effective managers apply economic theory and techniques to solve real-world problems, MANAGERIAL ECONOMICS 13E helps future business leaders learn to think analytically and make better decisions. As always, the seasoned author team balances a solid foundation of traditional microeconomic theory with extensive exploration of the latest analytical tools in managerial economics, such as game-theoretic tactics, information economics, and organizational architecture.

This new edition is concise, comprehensive, and current with cutting-edge coverage of important management topics relevant to today's students, including an exciting focus on "green" business and environmentally friendly practices and products.

Available with InfoTrac Student Collections http://gocengage.com/infotrac.
  • Författare: James McGuigan
  • Format: Inbunden
  • ISBN: 9781285420929
  • Språk: Engelska
  • Antal sidor: 750
  • Utgivningsdatum: 2013-07-16
  • Förlag: South-Western College Pub