Making Partnerships Work

This title presents a fast track route to getting the most from partnerships. It covers the key areas of partnering, from understanding the different reasons for partnerships and alliances to initiating and succeeding with partnering. It features examples and lessons from some of the world's most successful businesses, including Canon, Sony, Procter & Gamble, Manco, Henkel, WalaeoMart and Dell, and ideas from the smartest thinkers, including Gary Hamel, Yves Doz, Jordan Lewis, Doug McGregor, Abraham Maslow, Stephen Dent, and Sam Walton. It includes a glossary of key concepts and a comprehensive resources guide.