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A large number of family businesses operate in the luxury fashion sector which shows their importance as a source of growth, development and social and economic stability. This book analyses how a strategy of innovation in terms of products and processes can offer a competitive advantage to family businesses operating in the luxury fashion sector.
- Format: Inbunden
- ISBN: 9781137498649
- Språk: Engelska
- Antal sidor: 195
- Utgivningsdatum: 2014-12-10
- Förlag: Palgrave Macmillan