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In order to do business effectively in contemporary South Asia, it is necessary to understand the culture, the ethos, and the region's new trading communities. In tracing the modern-day evolution of business communities in India, this book uses social history to systematically document and understand India's new entrepreneurial groups.
- Format: Inbunden
- ISBN: 9780230205079
- Språk: Engelska
- Antal sidor: 341
- Utgivningsdatum: 2008-06-25
- Förlag: Palgrave Macmillan