Blonde Ambition

Roxy Jacenko has packed a lot of living into her 36 years. After graduating from the elite Sydney private girls' school Ascham, she launched herself into the world with only one aim; to be the best. The Bentley-driving Queen of publicity started Sweaty Betty PR at the age of 24 and took Sydney by storm. Clad in designer labels like Chanel, Gucci and Louis Vuitton, frequently toting an Hermes Birkin handbag, her empire runs 24/7. Roxy's Instagram documents every aspect of her life including her children, Pixie-Rose and Hunter. Everything was going to plan until her toy-boy husband, Oliver Curtis,was charged with insider trading. How will Sydney's most controversial PR spin this?