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A comprehensive introduction to the underlying technologies of e-commerce This book explores the full range of technologies, protocols, and techniques necessary for building successful e-commerce sites. The authors begin with an overview of the Internet and the Web, then quickly move on to explain server-side programming techniques, cryptography and Internet security, and how to take advantage of leading-edge technologies such as mobile agents, WAP, XML, and data mining tools. Placing this technical know-how in business context, the authors then walk readers through actual e-commerce applications, from Internet payment systems to Web advertising and publishing. A running case study depicting a Virtual Book Store (VBS), step-by-step programming exercises, and real-world examples round out this highly practical, easily accessible guide.
- Illustratör: illustrations
- Format: Pocket/Paperback
- ISBN: 9780471493037
- Språk: Engelska
- Antal sidor: 512
- Utgivningsdatum: 2001-11-01
- Förlag: John Wiley & Sons Inc